Last news

The Marketing Appeal of Cheetos’ Playful Campaigns: Cheetos’ campaigns embrace fun and mischief, resonating with snack lovers.

When Snacks Become More Than Just Food: The Curious Case of CheetosHave you ever noticed how some snack brands don’t just sell a product but an experience? Take Cheetos, for instance. It’s not

The Marketing Strategy of Pringles’ Unique Branding: Pringles’ quirky campaigns highlight their iconic can and bold flavors.

Cracking Open the Challenge of Snack BrandingEver noticed how a simple chip can spark an entire universe of marketing creativity? Pringles, with its instantly recognizable can and bold, playful

The Marketing Strategy of Reese’s Puffs Collaborations: Reese’s Puffs leverages pop culture collabs to stay relevant with younger audiences.

Why Staying Fresh Matters More Than Ever in the Cereal AisleWalk down the cereal aisle today, and you’re greeted with a kaleidoscope of colors, mascots, and promises of the “best breakfast

The Marketing Power of Doritos’ Bold Flavors: Doritos’ campaigns emphasize bold flavors and youthful energy, driving snack sales.

Why Do Some Snacks Become Cultural Icons While Others Fade Away?Think about the last time you saw a Doritos ad during a big game or scrolled past a quirky Doritos Stranger Things collaboration on

The Marketing Strategy of Zaxby’s Sauce Campaigns: Zaxby’s bold sauce campaigns highlight flavor and personality for fast food fans.

When Sauce Becomes the Star: Why Flavor Alone Isn’t EnoughImagine biting into a crispy chicken tender or savoring some perfectly seasoned Zaxbys shrimp—but something’s missing. It’s not the

The Marketing Appeal of Corona’s Beach Lifestyle: Corona’s campaigns evoke a laid-back beach lifestyle, resonating with relaxation seekers.

Why Does Corona’s Message Feel So Refreshingly Effortless?Ever caught yourself daydreaming of a salty breeze, toes buried in warm sand, and a cold Corona in hand? You’re not alone. The Corona

About me

Vikramjit Singh, based in Chandigarh, is an experienced e-commerce and digital commerce analyst with extensive knowledge in consumer psychology and online buying behaviors. With more than 9 years of